Meet Erika Hanafin, Sophisticated Leader and Compassionate Advocate
Erika Hanafin is a visionary business leader, strategist, and mom-first advocate known for building bold brands and meaningful movements at the intersection of motherhood and entrepreneurship.
With five business acquisitions to her name, Erika brings sharp expertise in growth strategy, fundraising, and values-driven leadership. Her latest ventures—Momumental Moments and The Momentum Hub—are designed to spark creativity, connection, and clarity for women navigating both business and motherhood. MOMumental Moments is a storytelling and media platform that redefines the narrative of modern motherhood, while The MOMentum Hub is a creative accelerator for women ready to move with purpose and power.
As the former CEO of HeyMama, Erika led the company through transformational growth and community expansion, culminating in a successful acquisition. That experience deepened her commitment to reshaping what support looks like for moms in business—and beyond.
She also co-hosts the podcast Leaning into Being with Amri Kibbler, where they explore the messy, meaningful, and magical moments at the intersection of work, wellness, and womanhood.
Whether she’s scaling startups or sparking change, Erika moves with energy, empathy, and a rebellious streak that pushes the boundaries of what’s possible for women leading on their own terms.















Speaking on Acquisition + Fundraising + Organizational Culture
Book Erika Hanafin for your next event and give your audience actionable insights on entrepreneurship, leadership, and the realities of building a business while balancing motherhood. With a proven track record of transforming businesses and empowering women, Erika delivers engaging, thought-provoking, and results-driven talks.
Sel (Sue-Ellen) Watts | Founder, wattsnextpx
“Working with Erika Hanafin the CEO of HeyMama, has been an inspiring journey. Her remarkable blend of professionalism and genuine care sets her apart as a leader. As a Management Consultant I’ve had the opportunity to support her during a particularly challenging business transition, her deep experience and strategic acumen shone brightly, guiding her team with confidence and grace to a successful outcome. Erika is not just a business leader; she's a visionary who builds meaningful connections and fosters a culture of success. Working with her is always a privilege.”
What They Are Saying
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What They Are Saying 〰️
Laura Bull | Founder, The Brand Mgmt Co
“Erika’s experience in funding models, acquisitions, and org culture makes her a fantastic CEO, and her compassionate and empathetic approach makes her a natural-born leader. Her leadership doesn’t just drive profits - it creates lasting impact and unlocks potential that others would miss.”