Privacy Policy

Who We Are

This website, erikahanafin.com, is operated by Momumental LLC (“we,” “us,” or “our”). We are committed to protecting your privacy and being transparent about how we collect and use your data.

Information We Collect

We collect information in the following ways:

Information you provide directly: When you subscribe to our newsletter through the MOMumental Reinvention Substack, you provide your email address. When you use our contact or inquiry forms, you may provide your name, email, and message content.

Information collected automatically: When you visit our site, certain information is collected automatically through cookies and similar technologies, including your IP address, browser type, device information, pages visited, and referring URLs.

Analytics and Tracking Technologies

We use the following third-party services to understand how visitors interact with our site:

Google Analytics 4 (GA4): We use GA4 (property ID: G-1XSD2FREB7) to analyze website traffic patterns, measure engagement, and improve our content. GA4 collects data such as page views, session duration, and general location. Google may use this data in accordance with its own privacy policy.

Google Tag Manager (GTM): We use GTM (container ID: GTM-NMR4KNXT) to manage our analytics and marketing tags efficiently. GTM itself does not collect personal data but facilitates the deployment of other tracking services.

Meta (Facebook) Pixel: We use the Meta Pixel to measure the effectiveness of our content and understand how visitors engage with our site. The Pixel may collect data such as pages visited and actions taken. This data may be used by Meta in accordance with its Data Policy.

How We Use Your Information

We use the information we collect to deliver and improve our content, send you the MOMumental Reinvention newsletter (if you subscribe), respond to your inquiries and requests, analyze how our site is used so we can make it better, and measure the performance of our content and outreach.

Cookies

Our site uses cookies and similar tracking technologies. These include essential cookies that help the site function properly, analytics cookies from Google Analytics that help us understand traffic, and marketing cookies from Meta Pixel that help us measure content effectiveness. You can control cookies through your browser settings. Disabling cookies may affect your experience on our site.

Third-Party Services

Our newsletter is hosted by Substack. When you subscribe, your email address is shared with Substack, which has its own privacy policy. We also link to third-party platforms including Spotify, Apple Podcasts, Instagram, LinkedIn, and NeonID. Each of these services has its own privacy practices, and we encourage you to review their policies.

Data Sharing

We do not sell your personal information. We may share data with the third-party analytics and marketing services described above, service providers who help us operate our site, and as required by law or to protect our legal rights.

Your Rights

Depending on your location, you may have the right to access, correct, or delete the personal data we hold about you. You may also have the right to opt out of certain data collection. To exercise these rights or to ask any questions about our privacy practices, please contact us at erika@erikahanafin.com.

Children’s Privacy

Our site is not directed at children under the age of 13, and we do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

Contact

If you have questions about this Privacy Policy, please contact us at erika@erikahanafin.com.